Welcome to CFO On-Call

Media Enquiries

Sue Hirst is a director of CFO On-Call and an avid writer of all things Business related. She aims to help business owners improve their business with straight forward and easy to understand advice.

The idea for CFO On-Call was born when Sue was as a practice manager for a Chartered Accounting firm. Here she saw firsthand how clients usually got their management accounts once a year, often eighteen months after the financial year-end. She asked, “How can they manage a business on historical accounts that are a financial year or more old?”

Sue remains passionate about educating business owners on important issues such as good cash flow management and financial control, in an easy to understand and straightforward manner. As such, she is published and featured regularly in a broad range of SME and industry publications.

Sue is happy to provide quotes or interviews for journalists and publications. If you would like to contact Sue please call on (02) 4326 1353 for Australia or 0800 180 400 for New Zealand.

Alternatively you can reach Sue by email at: sueh@cfooncall.com.au