Business Growth can be a tricky time for business owners. The resources required to achieve sustainable growth needs careful consideration. It’s tempting to think that growth in sales will fix everything else, however CFOs have experienced situations where this definitely isn’t the case!
With business growth comes a need for extra cash to cover more sales, extra resources e.g. premises, wages, stock etc. to deliver more sales. This needs to be carefully understood and the cash requirement factored in. Extra funds may need to be sourced externally and a CFO can help ensure a business gets the funding it needs. A CFO acts as a facilitator with lenders/investors to answer their questions and present the business as an attractive proposition for them.